Does anyone use NFC tags for printed objects like in the video below ?

Does anyone use NFC tags for printed objects like in the gcodeprintr video below ? Another use case is to use NFC tag to store filement parameters, is there already a defined format for storing such infos ?

@Whosa_whatsis and others are working on a filament definition format. Best to work with them I think.

https://plus.google.com/communities/107859862288161234107

TLDR, the plan is to use QR codes and reusable EEPROMS. We considered RFID/NFC, but determined that the QR/EEPROM combination would result in a lower barrier to entry.