Controller Protocol for DC12V LC8808 Pixel LED

I have get a new type of dc12v pixel led chips–lc8808,which claims can work dc12v directly,
so I thought 12v pixel led can be lower voltage drop and less power wire for my project need a large pixels,
but I do not know the controller protocol,for it can not compatible with the ws2813 led,though they are dual signal,
kindly check the datasheet of the lc8808
appreciate your suggestions